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You could also organize a contest to which users would have to make a post mentioning the app / the campaign hashtag.

To incite them to share content about your app, you can create a campaign with a hashtag where users could get involved and share content with this hashtag.

User-generated content always has a great impact as people are more likely to trust the feedback of non-biased users than the content shared directly by the brand. Incite users to share content about your app It’s just an example but this concept could work for many apps. For example, if you have a fitness app with different programs, you could share one of them to arouse people’s interest and make them want to access other ones. Promote your app with a taste of what your app offers, to make them want to access to more and thus, download the app. Provide your audience with informative and helpful content that will be useful and that will build trust. It might seem obvious but you need to work hard on the content that you will share on social media to promote your mobile app. Read this post and discover all our tips and tricks to improve your downloads thanks to social media. Ready to discover them all? Social Media – How to market your app and increase its downloads

Social media are a great way to get more users to download your app or game and there are many things you can do to increase your app downloads thanks to social media.